RFC 2012: The Videos (starting with some trailers)

Soon come… The RFC 2012 sessions have been videotaped and we’ll put them up by and by.

But first here are some trailers.
Our friends from secretmedia have been around this year’s Campus and cornered some of our speakers and delegates with their camera.
So now we have a trailer and two testimonial clips for your pleasure.
Have a look and spread the word.

RFC 2013  will take place September 26th-28th, better mark the date already!

RFC 2012 Trailer

RFC 2012 Delegates’ Feedback

RFC 2012 Theme: Diversity At Risk?!

Blame’n'Fame – Talk The Reeperbahn Festival Talk

Blame’n'Fame – The Reeperbahn Festival Talk

Reeperbahn Festival Lounge (Arcotel Onyx) | 22.09.2012 | 15:00 – 17:00

Premiere! The Reeperbahn Festival launches its own Talkshow!
Live and direct, from the Reeperbahn Festival Lounge in the Arcotel, featuring the one and only Steve Blame. And some very interesting guests!

Be prepared for Peter Jenner (managed acts like Pink Floyd, T Rex, Ian Dury, The Clash and Billy Bragg and then some), Mark Kates (manages MGMT), Ben Challis (General Counsel for 3A Entertainments and General Counsel for the Glastonbury Festival) and Jon Spencer (alternative rock icon).

Now you can’t blame us for not telling you!

RFC 2012 Resources: Streams Are My Reality – These questions will be asked

Session: Streams Are My Reality

Conference Room  21.09.2012 | 17:30 – 18:45

Streams Are My Reality
Here Are the questions Oke Göttlich (Finetunes, CEO, DE),  Tobias Gabler (Kontor New Media, CEO, DE) and  Kurt Thielen (Zebralution, CEO,DE) have for
Andreas Briese (YouTube GAS & Nordics, Strategic Partner Development Manager, DE),  Stefan Baumschlager (RDIO, Head of European Partnerships, USA), Oliver Koch (QTom, Managing Director, DE),  Christoph Lange (simfy AG, CMO, DE), Thorsten Schliesche (Napster Europe, CEO, DE) and Kjartan Slette (WIMP / Aspiro Music, Head of Int. Operations, NOR)

-In what way does your service differ from that of others? USP?
-Which countries are you active in?
-What is your repertoire (audio music, video, audio books, eBook etc)?
-How do you generate revenues (subscription, advertising, free service)?
-In which format and quality do you stream to the end user?
-DRM? How do you protect streamed contents from illegal copying (ripping)?
-What marketing space/marketing packages are available?
-How many editorial options are available for placings?
-Is the homepage designed editorially or is it an algorithm?
-What is the approximate share of local elements on your editorially designed pages?
-What percentage of your catalogue is listened to/used per month?
-What’s your target demographic and how do you reach them?
-Does your strategy for market penetration vary in different territories? If so, which strategy is relevant for Germany or characteristic for you?
-Do you offer the artists daily trend data such as user and streaming data?
-How can you help artists market on your platform?

Sit in with us and find out, what the answers are!

RFC 2012 Resources: Lyor Cohen

Session: Conversation with Lyor Cohen – The Future of Artist Development

Schmidt Theater Saal, | 21.09.2012 |16.00

Lyor Cohen
From starting out as tour manager for Run DMC to running Island Def Jam through to his current role as CEO Recorded Music, WMG, Lyor Cohen has worked with some of modern music’s most iconic artists.
In an interview with Mark Sutherland (journalist who has written for NME, Billboard, Melody Maker) Cohen will draw on his wide-ranging experience to discuss the changing face of A&R, the implications of the transition to digital, the seismic shift in the artist-fan relationship and the implications for the music industry going forward.
If you want to warm up for this, check these videos for some impressions:


Lyor Cohen on the Passing of Adam Yauch (MCA) of the Beastie Boys 2012


Lyor Cohen interviewd by Forbes 2011


Footage from Run DMC , LL Cool J and the Beastie Boys’ “Raining Hell Tour” 1986