Session: Streams Are My Reality
Conference Room 21.09.2012 | 17:30 – 18:45
Streams Are My Reality
Here Are the questions Oke Göttlich (Finetunes, CEO, DE), Tobias Gabler (Kontor New Media, CEO, DE) and Kurt Thielen (Zebralution, CEO,DE) have for
Andreas Briese (YouTube GAS & Nordics, Strategic Partner Development Manager, DE), Stefan Baumschlager (RDIO, Head of European Partnerships, USA), Oliver Koch (QTom, Managing Director, DE), Christoph Lange (simfy AG, CMO, DE), Thorsten Schliesche (Napster Europe, CEO, DE) and Kjartan Slette (WIMP / Aspiro Music, Head of Int. Operations, NOR)
-In what way does your service differ from that of others? USP?
-Which countries are you active in?
-What is your repertoire (audio music, video, audio books, eBook etc)?
-How do you generate revenues (subscription, advertising, free service)?
-In which format and quality do you stream to the end user?
-DRM? How do you protect streamed contents from illegal copying (ripping)?
-What marketing space/marketing packages are available?
-How many editorial options are available for placings?
-Is the homepage designed editorially or is it an algorithm?
-What is the approximate share of local elements on your editorially designed pages?
-What percentage of your catalogue is listened to/used per month?
-What’s your target demographic and how do you reach them?
-Does your strategy for market penetration vary in different territories? If so, which strategy is relevant for Germany or characteristic for you?
-Do you offer the artists daily trend data such as user and streaming data?
-How can you help artists market on your platform?
Sit in with us and find out, what the answers are!